Scaling Art Production for Live-Service Games: Challenges, Innovations, and Future-Ready Pipelines
iXie gaming
MARCH 2, 2025
Live-service games have transformed the gaming industry, shifting from standalone releases to dynamic, continuously evolving experiences. Titles like Fortnite, Apex Legends, and Genshin Impact have redefined player engagement through frequent content drops, seasonal events, and community-driven updates. But behind every update lies a complex art production pipeline that must scale efficiently while maintaining artistic integrity and production efficiency.
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